The Future of Pet Hard Goods in the U.S.

U.S. Pet Hard Goods Market Size and Growth 2025 To 2034 

The U.S. pet hard goods market was valued at approximately USD 29.11 billion in 2024 and is projected to grow at a CAGR of 4.95% from 2025 to 2034, reaching a value of USD 47.19 billion by 2034. The growing pet owners demand for premium and high-end goods for pets is the major factor driving the U.S. pet hard goods market.

Key Takeaways

• By product, the pet toys segment dominated the market with the largest market share of 32.11% 2024.
• By product, the Demand for pet collars, leashes, and harnesses is projected to rise at a CAGR of 6.77% from 2025 to 2030
• By distribution channel, the store-driven/Brick-and-Mortar  segment dominated the U.S. pet hard goods market with a revenue share of 82.44% in 2024.
• By distribution channel, the online sales channels are anticipated to register a CAGR of 6.45% from 2025 to 2034.

Increasing Pet Ownership: To Boost the U.S. Pet Hard Goods Market

The U.S. pet hard goods market is experiencing rapid growth due to increasing pet ownership in the country, especially among millennials and the Gen Z population. The U.S. has witnessed transformative growth in pet ownership, with 94 million households in the country having at least one pet. Millennials and Gen Z are having multi-pet ownership. The availability of innovative products and expanding e-commerce platforms enables access to advanced and customized products, supporting pet ownership. Additionally, the presence of key global market companies and their initiatives to meet changing consumer demands are further shaping pet owner numbers in the country.
In March 2025, the American Pet Products Association (APPA) announced the reach of U.S. pet industry expenditures to $152 billion in 2024. The result was unveiled with the association’s 2025 State of the Industry Report during the Global Pet Expo event.

• According to these expenditures, the industry is expected to grow by about $157 in 2025. (Source: americanpetproducts.org)

However, the evolving U.S. pet hard good market has witnessed a slight decline in Q2 of 2025, due to President Donald Trump’s tariffs on Chinese goods. China used to supply cost-effective products to the U.S., contributing significant support to the price-conscious consumers. The ongoing U.S. tariffs have caused the higher prices of U.S. pet hard goods, resulting in a slight decrease in purchases, particularly premium goods.

• Bank of America has revealed that Chewy is one of the e-commerce companies, has been majorly impacted due to U.S. tariffs. The stock of Chewy and eBay has exposure for at least traffic less than 10% and 5% from China, respectively. (Source: sherwood.news)

The growing trend of pet humanization is the major driver of the U.S. pet hard goods market. The U.S. has a high number of pet owners, especially millennials and Gen Z owners, who have started to treat their pets as family members. The humanization trend has resulted in a rising focus on pet wellness, health, hygiene, and well-being. Pet owners have started to prioritize premium goods for their beloved pets. The growing emotional connection with pets, demand for human-like products, and owners' readiness to spend high on products are shaping the country's market.

What are the Key Trends of the U.S. Pet Hard Goods Market?

• Pet Ownership: The rising pet ownership is the major trend driving the adoption of pet hard goods.
• Pet Humanization: Pet owners are focusing on treating their pets like family members, which makes owners seek premium and high-quality products.
• Sustainability: The trend of sustainability is getting tracked in the U.S., influencing the pet industry as well. The demand for sustainable pet hard goods has increased, like natural, pet accessories, and biodegradable & recyclable products, contributing to growing market competition.
• Demand for Innovative Products: The U.S. has experienced a significant surge in demand for smart pet devices, trackers, sensors, and other tech-enabled goods, contributing to the market growth.
• E-commerce Growth: The e-commerce expansion in the U.S. enables access and availability of premium, customized, and personalized pet hard goods, making a significant impact on the market growth.

Major Company Revenue Release of Mid 2025

• In June 2025, BARK, Inc. announced its report of financial results for the 2025 year ended March, with total company revenue of $115.4 million, a decrease of 5.0% compared to last year. The company's revenue of company was $15.4 million, an increase of 26.5%. And the gross margin increased by 80 basis points to 63.6% (Source: finance.yahoo.com)
• In May 2025, Central announced its results for FY 2025 Q2 with GAAP EPS of $0.98 vs. $0.93 and non-GAAP EPS of $1.04 vs. $0.99 a year ago, and the outlook for fiscal 2025 is non-GAAP EPS of 2.20(Source: businesswire.com)

Market Dynamics: 

Opportunity:

Rising Focus on Pet Wellness and Enrichments 

The U.S. pet owners' focus has shifted toward wellness and enrichment of their pets, including their desire to enhance health, longevity, happiness, and favouritism, which is expanding the country's market for innovative, premium, and high-end products. The U.S. has witnessed significant growth in demand for wellness-focused products, like orthopedic beds, interactive toys, and grooming tools. Additionally, the rapidly rising demand for multifunctional, durable, sustainable, and perosnalized products is driving the market growth.

Restraint:

Consumer Spending Fluctuation 

The fluctuation in consumer spending on pet hard goods due to economic pressure or continuously changing preferences is the major challenge for the market. The U.S. is a country with diverse consumer choices, which makes it hard to be a steady market. For instance, in recent years, the consumers' preferences have shifted toward essential spending. Additionally, the high focus on product quality as well as the growing trend for sustainable products are inflating the market. With frequent changing consumer priorities and their spending fluctuation hampering manufacturing industries' revenue in the U.S. 

Segment Analysis

Product Insights 

Which Product Segment Dominated the U.S. Pet Hard Goods Market in 2024?

• In 2024, the pet toys segment dominated the market due to growing pet ownership, particularly among millennials and baby boomers. The U.S. Owners have a high preference for innovative toys to make their pets active and excited. The recent market has experienced a significant surge in toy boxes. Pet owners are saying that these boxes are attracting their pets' attention and making it more joyful to appear. The trending dog subscription boxes are PupJoy, BarkBox, PupBox, Rescue Box, Bullymake, and Pooch Perks (Source:businessinsider)

The collars, lashes, & harnesses segment is expected to grow fastest over the forecast period, driven by growing owners' focus on pets' safety and wellness. The demand for GPS tracking, harnesses for better control, and products with reflective materials has increased in the country. Additionally, the rising preference for recyclable and durable collars, lashes, & harnesses is contributing to the market growth. 
The presence of major e-commerce platforms like Amazon, Chewy, and eBay is enabling access to premium products for the owners.

Distribution Channel Insights

How Store-driven/Brick-and-Mortar Segment Leading the U.S. Pet Hard Goods Market?

The store-driven/brick-and-mortar segment led the market in 2024, driven by a high base of pet owners, who prefer traditional shopping values. Owners prioritize high-quality products, making them purchase products from offline stores with expert guidance, recommendations, and inspection facilities available in these stores. Additionally, the urge to take products home immediately for their pets makes offline purchases more convenient and preferred.

The online segment is the second-largest segment, leading the market, due to consumer demand for convenient and transparent products. An online platform provides full transparency of the products, such as price, quality & durability information, and honest consumer reviews. The expanding e-commerce platform in the country is contributing to increasing online purchases of pet hard goods. Additionally, traditional retailers are providing omnichannel experiences to their customers, making purchases more convenient and easier.

Recent Developments

• In June 2025, the “Premium Pet Suppliers Expo 2025” organized by Exhibition Group was held at Hall 3CDE of the Hong Kong Convention and Exhibition Center. The Expo has brought premium pet products and services together, including pet food, beverages, toys, grooming products, cleaning products, health supplements, apparel, medicines, and cages, along with above 400 booths. (Source: prnewswire.com)
• In April 2025, Coastal Pet launched launched several eco-friendly pet product line, including cat toys, sucha as Eco Turbo Scartcher, Turbo Scratcher, Replacement Pads, and premium catnip, grooming tools, such as Bristle Dog Brush, Bristle Cat Brush, and Wire Pin Dog brush, and collars, leasers & harnesses.(Source: industryintel.com)
• In March 2025, Petco and its partner TerraCycle launched the first-ever national trade-in and recycling event on Global Recycling Day. Petco aims to help pet parents recycle their dogs’ old collars, leashes, and harnesses for an upgrade and a safe fit.(Source: prnewswire.com)

Top Companies 

• Chewy, Inc.
• Petco 
• Coastal Pet Products
• KONG Company
• Petmate 
• Central Garden & Pet Company
• Radio System Corporation (PetSafe)
• BARK, Inc.
• The Kyjen Company, LLC
• IRIS USA, Inc.
• COLLAR Company

Segment Covered in the Report

By Product 

• Bedding & Furniture
• Pet Toys
• Collars, Leashes & Harnesses
• Feeding Supplies
• Grooming Products & Tools
• Cleaning & Waste Management
• Training & Behavior Aids
• Clothing & Apparel
• Aquarium & Terrarium Supplies
• Pet Safety, Containment & Travel

By Distribution Channel

• Store-driven/Brick-and-Mortar
• Online