Ajit Bansod is a skilled and research-driven Analyst at Towards Consumer Goods, with over 3 years of experience specializing in the convergence of consumer product innovation and intelligent technologies. With a Bachelor's degree in Electronics Engineering, Ajit brings a strong technical foundation that empowers him to evaluate emerging trends in digitally enhanced consumer products with clarity, precision, and strategic insight.

His research investigates how digital infrastructure, sensor technologies, and intelligent interfaces are transforming traditional consumer goods into interactive, data-enabled solutions that enhance user experience and convenience.

Ajit's expertise extends to market segmentation analysis, technology lifecycle tracking, consumer behavior assessment, and regulatory impact studies, helping stakeholders understand the implications of innovation on market readiness and adoption.